Strategic Experience Design Leader with a proven track record of building, scaling and managing multi disciplinary teams and delivering best in class experiences. Thrive in ambiguity, navigating executive expectations, cultivating and operating with high trust, bridging product, technology, business and design.
At Coast Capital Savings, drive digital experiences for 10+ digital products that drive acquisition, transaction, product origination and conversion, including digital banking for + 400k consumers across web and apps in a personal, business and commercial context. Awarded the #1 Credit Union - Mobile Banking in Canada ranking by Surviscor for two years running. Drive accessible and inclusive experiences as the Chair of the DisAbility @ Coast ERG and was awarded EDI Champion at Coast Capital’s Impact Awards.
Previously at Wipro, was instrumental in creating design methodology and process, scaling for a team of 5 to 200+, coaching consultants working globally. Delivered projects for 35+ clients with tailored design strategies based on the fine balance between what a business needs, technology can do and consumers want to do. Designed B2C/ B2B/B2E experiences for multiple Fortune 500 brands, such as Best Buy, Nike, Target and Glaxosmithkline. Supported multi-million dollar deals, crafting solutions from a design first perspective - was awarded as the ’Rainmaker” for my contribution to sales and consultation.
With a Masters in Human Factors and Ergonomics, have filed patents in design and published my perspectives on design at different forums. Have a practical understanding of what it takes in a corporate environment to champion design and understand the need to craft a vision, market it with partners through storytelling and support delivery of outcomes with project teams.
As a people leader, excel at bringing together distributed teams towards a united purpose, having coached teams across countries and languages. Enjoy guiding my team through their career paths working across competencies, helping them find their calling and grooming the next generation of problem solvers.